Agence 100%

Five years of ideas, branding and creative direction.
I spent five years as Senior Art Director at Agence 100%, working across brand identities, campaigns, photography, retail, product and digital for a wide range of clients. In 2025, I also helped reimagine the agency itself — creating a new visual world that reflected the personality, energy and creativity of the team.

Creative Direction · Art Direction · Branding · Campaigns · Photography · Product · Retail · Social

REIMAGINING OURSELVES

In 2025, we turned the creative lens on ourselves, developing a new identity for 100% that felt bold, playful and full of personality — just like the people behind it.

Created collaboratively with Amélie Valverde and Julien Christmann.

HAPPY CREATIVE PEOPLE

Rather than presenting the agency as a faceless studio, we put the team at the heart of the identity — creating a playful series of portraits that became part of the agency's visual language.

100% ONLINE

The new identity came to life online too — through a new website and a social presence that brought together our work, our people and the everyday life of the agency.

FIVE YEARS, MANY WORLDS

Alongside the agency's own identity, I worked across a wide range of client projects — from branding and campaigns to photography, retail, packaging, product and digital.

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