Zoonimô
It started with a few animals. Then they took over.
I conceived and directed Zoonimô from the ground up, creating a colourful universe of characters that extended across brand identity, illustration, print, products and retail. Working closely with the product team, I helped shape the collections and ensure that every application felt unmistakably Zoonimô.
Brand Identity · Art Direction · Illustration · Print · Games · Product · Retail
FROM CHARACTERS TO A COMPLETE BRAND WORLD.
The Zoonimô universe was designed to go beyond the original identity. From illustrated characters to physical products, alongside concepts for games, packaging and textiles, each application explored new ways for children to interact with the brand.
BRINGING THE BRAND WORLD TO LIFE.
The Zoonimô universe extended into retail, transforming the characters, colours and graphic language into a playful physical experience.
